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WHAT IS A PMTA? HOW IT WILL AFFECT MANUFACTURERS
2020-09-03

With approaching of the PMTA deadline for submission, people at the supply chain


In a short, The PMTA is a “pre-market tobacco product application”, which basically means an application you have to file to the FDA to stay in business after the regulations come into effect. So for brand manufacturers, its a huge deal. Not only the cost but also the adjustment of Industrial structure.  

 

Heres what you want to know.

 

WHAT IS A PMTA?

 

A PMTA is a pre-market tobacco application, or an application manufacturers have to make to the FDA to continue marketing and selling their products. Technically, if you had a product on the market (or something substantially similar) on the market in February 2007, then you could go through a much simpler process. However, as most people will know, there werent any vaping products on the market at this point. Other tobacco products such as cigarettes were grandfatheredin under this rule and remain on the market. But vaping products are so new that you have to go through the whole process.

 

In short, 99% of all vaping products will have to go through this process. This includes importers of e-liquid and even vape stores that also make e-liquid on the side, if they intend to stay in business. It also includes other products you might not really have thought about: for instance, the FDA considers things like drip tips and atomizers to be components and so if they’re sold separately, they’d require a separate application. Not to mention every combination of flavor and nicotine level an e-juice company offers.


We’ll get into more of the details of what a PMTA actually includes in a minute, but the key part of the explanation is that you have to demonstrate that your new product is “appropriate for the protection of public health.” It shouldn’t come as much of a surprise that this is a pretty high bar, and smaller companies in particular will struggle to gather the required evidence and documentation.


 

WHAT WE NEED TO SUBMIT WITH A PMTAThere is a lot of stuff you need to include with your PMTA, to the extent that we can 

 

There is a lot of stuff you need to include with your PMTA, to the extent that we cant really list everything here. If youre a fellow vaping business, check out the FDAs guidance document for the full explanation, but if youre an interested vaper, the basics should be enough:

 

Product samples and labels: The FDA is requesting samples of products for testing, and manufacturers also have to send samples of labeling so they can be analyzed and scrutinized to see if theyre appropriate.

Scientific analyses: As well as the samples, manufacturers also have to send in results of testing theyve conducted on their products and their health effects.

Manufacturing processes: Companies need to send in detailed descriptions of the manufacturing processes used for the product, including information about the facilities used.

Principles of operation: A description of how consumers use the product, what other products it could be used with and how customers could modify the product to adjust performance or ingredients.

Usage patterns: Essentially describing how customers use the product, including things like how often, whether they tend to use other tobacco products as well, and what the trends are in use over time.

Appeal and consumer perceptions: Basically how customers see your product and whether these perceptions affect how appealing the product is to youth

Chances for misuse: This includes other factors relating to real-world use, such as how it impacts people with normal use (i.e. do they quit smoking) or misuse (i.e. does your product serve as a gateway for non-nicotine users).


 

PMTA DEADLINE 

The current deadline for PMTAs is SEP 9th, 2020. This date has changed multiple times since the initial publication of the deeming regulations, with the original date of August 8th 2018 being pushed back four years to 2022, before being recently brought forward after a district court decision. For companies which submit applications, the product can remain on the market for up to one year or until a decision is made.



THE COST OF A PMTA

The PMTA process was never really intended to be easy. The goal, more than anything, was to make it difficult for tobacco companies to bring new products to market. The requirements listed above are challenging enough in terms of the required evidence and documentation (how, for example, do you argue your mod is appropriate for the protection of public health?), but when you translate it into estimated costs, the problems become unavoidable.

 

Its estimated that each PMTA will cost a million dollars. That is for every product you want to keep on the market, including different e-juice flavors and nicotine levels. There is no doubt it’s a huge deal of all of the company in the industry.



WHAT CAN WE DO?

For Nic series and vaporizer brand manufacturer. Keep follow the other brand manufacturer’s step which submit the application already. Check the cost need and the test report you need do.

Keep innovation of the product, bring the consumers more and more healthy and brilliant Crafts. We know it’s a storm of our industry. But hope all of us are still smiling the optimization of the industrial structure after this storm!


 

As for CBD Carts and Carts battery manufacturer. Their products are out list of PMTA temporarily. So the CBD Carts and batteries must rush into the market! That is another booming time of CBD industry. Follow our company to check our revolutionary carts battery!